Gilbert Frogozo

FOUNDER - GILBERT'S LETTERING

I am a self taught calligrapher. I make fully customizable HAND-LETTERED signages for social and corporate events.

What inspired you to start your business?

I wanted to make my mom a well thought out mother's day card two years ago. I wanted it written in calligraphy so I watched a youtube tutorial how to do calligraphy. It then became an instant obsession as I fell in love with the art factor. It was so therapeutic and satisfying to watch and do. The very next day I went to an art store and bought A LOT of proper tools to learn. Two weeks later, I had to buy a train case organizer because I bought SO MANY supplies and it became my passion ever since. It also helped me with my personal struggles doing calligraphy as it was a therapeutic activity for me. It helped me escape reality and it made me feel calm and relaxed. Calligraphy will always be a part of me now and I am VERY grateful I found something I am passionate about to where I can say this is my purpose in life, and I am lucky to have a passion in which people are willing to compensate me. A cliché saying "find what you love to do and you'll never work a day in your life" And I relate to it soooo much!!

What is something you would say to someone who is struggling in their first few years of business? Is there something you struggled with and learned from in those first few years?

Starting a business from the ground up is NEVER easy. Its not also a straight line going up to success. It will always fluctuates. Having mentors or peers from the same industry definitely helps. You can learn from each other and share struggles to make awareness and avoid making the same mistakes. I’m a strong believer of COMMUNITY OVER COMPETITION. I have learned a lot from my "calligrafriends" a term we use who are in the same industry as us who does calligraphy. Being consistent and always putting your 110% effort into your work always pays off, critiquing your own work and pointing our your mistakes helps to make you better for the next time. BUT, don’t be too hard on yourself as I was to myself to the point of frustration. You also have to appraise your work and as long as you know you put your 110% to your work, it’s a satisfying feeling.

The most I have struggled with in the beginning and even until now is pricing my work and valuing the effort and work I put into each of my projects. Especially with calligraphy, there’s so many variations and factors that go into one project to pinpoint an accurate pricing rate for all the effort you put into it.

What hobbies, causes, or activities are you passionate about aside from your work?

Being a calligrapher, I also have a crafty hand in which I binge watch DIY (do it yourself) videos on youtube for life hacks and other crafty lessons in the realm of art. I like creating new things specially for my two nieces who are girls. I have made them floral decorations in their room, made them handmade bows, made them bow organizers, and other crafty things made by hand. It satisfies me because there’s a priceless value and sentimental value to these items when they're made by hand and from love

Image Credit: www.instagram.com/gilbertslettering